BRANDING
Sway is a new digital point of sale system that is similar to square and clover, but also has a backend system that organizes its’ clients inventory and seamlessly integrates into their daily operations.
The Sway wordmark was designed to be simple and legible to remain effective in a wide range of applications, from small logos to murals, to in-app displays. The “S” from the wordmark is used in patterns, and as a super graphic.